0471 · Cambridge IGCSE
0471/11
Paper 1
Travel and Tourism · June 2025 · Variant 1
Relative difficulty
Analysis source: Cambridge Assessment International Education
Analysis aligned to the official syllabus and assessment design.
3.5 / 5
160
210 min
Marketing Mix & Destination Marketing Strategies
Cohort performance
Session statistics from official examination reports
Total marks
160
Duration
210 min
Session difficulty
3.5 / 5
Key examiner messages
Top priorities from the principal examiner before you revise
The May/June 2025 examination series for IGCSE Travel and Tourism (0471) presents a balanced and comprehensive assessment spanning Paper 11 (Key Terms and Concepts) and Paper 21 (Managing and Marketing Destinations).
With an overall difficulty index of 3.5 out of 5, the papers test both foundational knowledge and complex case analysis.
While the direct definitions (e.g., self-catering, occupancy rate, resilience) offer highly accessible marks, the higher-tariff evaluative items require structured, context-rich responses.
Question difficulty map
How candidates performed on each question in this series
No data available in official reports
Assessment objectives
Skill and AO weighting from official examiner commentary
Skill weighting
Shows the skill mix this paper tested most heavily.
Extraction &
Weight: 7100%Applied Explanation
Weight: 686%Contextual Critical
Weight: 457%Balanced
Weight: 229%Judgemen
Weight: 114%
Method marks watchlist
Where working, steps, or method marks were commonly lost
No data available in official reports
Recurring mistakes across years
Themes examiners flag in multiple recent sessions for this subject
No data available in official reports
Question choice intelligence
Mean scores and popularity for optional questions (HKDSE electives)
No data available in official reports
Level exemplars
What candidate scripts at each grade level looked like
No data available in official reports
Grade & admission context
How marks relate to grade thresholds and entry standards
Report type
Cambridge Principal Examiner Report — component performance and international standards
Level A*
Approx. 63% of maximum mark
Level A
Approx. 53% of maximum mark
Level B
Approx. 43% of maximum mark
Level C
Approx. 33% of maximum mark
Level D
Approx. 27% of maximum mark
Level E
Approx. 21% of maximum mark
Deep insights
What top candidates did
Techniques and approaches examiners rewarded in this series
No data available in official reports
Command word playbook
How to match each command word to the expected response style
Give reasons and link mechanism to outcome; each point needs a because/so chain.
Match the expected response style for “State” questions.
Weigh arguments for and against with evidence; end with a supported judgement.
Present multiple perspectives with evidence; balance breadth and depth.
Name or point to the specific feature asked for — avoid extra explanation.
State features in sequence or list observable properties — do not explain causes unless asked.
Match the expected response style for “Define” questions.
Time traps
Sections where candidates spent disproportionate time relative to marks
Min per mark: 1.3
Min per mark: 1
Syllabus traceability
Topics linked to questions and mark weighting in this session
Marketing mix
22 marks this session
Economic, environmental and sociocultural impacts of travel and tourism
13 marks this session
Factors affecting marketing
13 marks this session
MCQ trap analytics
Commonly chosen wrong options from examiner commentary
No data available in official reports
Topic heatmap across years
Mark concentration by topic and exam year for this subject
Mark intensity
Marketing mix
The role of tourism organisations, their sustainable practices, the products and services they provide and their appeal
Managing destinations sustainably
Features of destinations and their appeal to different types of tourists
Economic, environmental and sociocultural impacts of travel and tourism
Factors affecting marketing
Factors affecting tourism development and management
Paper comparison
Marks and duration breakdown across papers in this session
Paper 11 Key Terms and Concepts:
Paper 21 Managing and Marketing Destinations:
Marks you can still earn
Where valid approaches outside the mark scheme may still gain credit
No data available in official reports
Practise what examiners flagged
Target weak topics from this report inside the Revui app
Marketing mix
22 marks this session
Practise in RevuiEconomic, environmental and sociocultural impacts of travel and tourism
13 marks this session
Practise in RevuiFactors affecting marketing
13 marks this session
Practise in RevuiSelf-diagnostic checklist
Key actions before you sit this paper — copy and tick off as you revise
- 1Message
The May/June 2025 examination series for IGCSE Travel and Tourism (0471) presents a balanced and comprehensive assessment spanning Paper 11 (Key Terms and Concepts) and Paper 21 (Managing and Marketing Destinations).
- 2Message
With an overall difficulty index of 3.5 out of 5, the papers test both foundational knowledge and complex case analysis.
- 3Message
While the direct definitions (e.g., self-catering, occupancy rate, resilience) offer highly accessible marks, the higher-tariff evaluative items require structured, context-rich responses.
Teacher briefing pack
One-page session summary for tutors and classroom review
June 2025 2025
Travel and Tourism
The May/June 2025 examination series for IGCSE Travel and Tourism (0471) presents a balanced and comprehensive assessment spanning Paper 11 (Key Terms and Concepts) and Paper 21 (Managing and Marketing Destinations). With an overall difficulty index of 3.5 out of 5, the papers te
The May/June 2025 examination series for IGCSE Travel and Tourism (0471) presents a balanced and comprehensive assessment spanning Paper 11 (Key Terms and Concepts) and Paper 21 (Managing and Marketing Destinations).
With an overall difficulty index of 3.5 out of 5, the papers test both foundational knowledge and complex case analysis.
While the direct definitions (e.g., self-catering, occupancy rate, resilience) offer highly accessible marks, the higher-tariff evaluative items require structured, context-rich responses.
- Total marks
- 160
- Duration
- 210 min
- Session difficulty
- 3.5 / 5
Session analysis
The May/June 2025 examination series for IGCSE Travel and Tourism (0471) presents a balanced and comprehensive assessment spanning Paper 11 (Key Terms and Concepts) and Paper 21 (Managing and Marketing Destinations). With an overall difficulty index of 3.5 out of 5, the papers test both foundational knowledge and complex case analysis. While the direct definitions (e.g., self-catering, occupancy rate, resilience) offer highly accessible marks, the higher-tariff evaluative items require structured, context-rich responses.
Updated Jun 13, 2026
Paper breakdown
Paper 11 Key Terms and Concepts:
Paper 21 Managing and Marketing Destinations:
Top chapters
Exam structure insights
Marks by chapter
See where the marks were concentrated so revision time goes to the highest-value topics.
Mark accessibility
Estimate which marks were basic, mid-level, or high-difficulty.
72% within easy or medium reach
Command word frequency
Spot common command words so answers match the expected response style.
Question type mix
Compare the mark share of each paper section and question type.
Structured Explanation
(Describe / Explain)
73·16·46%
Evaluation & Extended Discussions
(6/9 mark essays)
56·8·35%
Short Answer
(State / Identify / Define)
31·14·19%
Study ROI
Bigger bubbles recur more often; higher bubbles carry more marks, helping you rank revision priorities.
Difficulty trend
Compare difficulty across recent years.
Time vs marks
Compare marks with suggested time allocation to plan exam pacing.
Paper 11 - Short re
0.97 m/minPaper 11 - Structur
0.80 m/minTotal marks
79
Total time
91 min
Avg pace
0.87
Next-year prediction
Topics worth watching next year, with the reason shown directly below each bar.
Sociocultural preservation and local community engagement
85%85%
SST and Eco-branding
78%78%
Paper Overview and Difficulty Verdict
The May/June 2025 examination series for IGCSE Travel and Tourism (0471) presents a balanced and comprehensive assessment spanning Paper 11 (Key Terms and Concepts) and Paper 21 (Managing and Marketing Destinations). With an overall difficulty index of 3.5 out of 5, the papers test both foundational knowledge and complex case analysis. While the direct definitions (e.g., self-catering, occupancy rate, resilience) offer highly accessible marks, the higher-tariff evaluative items require structured, context-rich responses.
Exam tips
Paper format
- Duration
- 1h 30min
- Total marks
- 80
Analysis is paraphrased for study purposes. Always verify against the official examiner report and mark scheme.